Hästens Beds Shop-in-shop New York 2002

The NY Hästens Shop-In-Shop, at the ABC Department Store, was the first abroad experience with the new Hästen's "dream scape" attitude. A few graphic elements are applied and organized to achieve a relaxed ambiance. With high ceiling and white as the dominant colour the space anticipates classic NY artist's loft, bringing a creative atmosphere to the commercial space.

Project partner
Stockholm Design Lab